FlexPath DXP Patent-Pending VeriQual™ Published: Cut Lead Acquisition Cost in Half
FlexPath DXP Patent-Pending VeriQual™ Published: Cut Lead Acquisition Cost in Half
FlexPath DXP Patent-Pending VeriQual™ Published: Cut Lead Acquisition Cost in Half
VeriQual sets a new standard in fraud prevention and credit prequalification, starting with just a phone number.
Cincinnati, OH – September 30, 2025 – FlexPath DXP, LLC today announced that the United States Patent and Trademark Office (USPTO) has published its patent application for VeriQual™, the company’s breakthrough technology that combines identity verification and credit prequalification starting with just a phone number. The application, titled Identification Authentication and Data Qualification (Publication No. US 2025/0298873 A1), marks a major milestone in FlexPath’s mission to protect dealers, lenders, and consumers from fraud in digital retailing.
Filed under Application Number 19/088,096 and invented by Tarry E. Shebesta and Joseph Ibershoff, VeriQual is now officially patent-pending. The innovation uniquely enables real-time identity authentication and full credit prequalification starting with just a phone number, providing the first true fraud defense layer in the credit prequalification process.
A/B Testing Proves the VeriQual Advantage
In recent dealer A/B testing, VeriQual outperformed a leading legacy prequalification web app by 2X+! The results demonstrate VeriQual’s unmatched ability to drive higher quality, identity-verified, credit-qualified leads at half the cost.
The First Line of Defense in Credit Prequalification™
VeriQual ensures every lead is validated before it ever reaches the dealer’s CRM:
- Phone Number Verification – confirms real, in-service numbers.
- Identity Authentication – detects and blocks bots, fake profiles, and synthetic IDs.
- Soft Pull Credit – delivers full credit prequalification starting with just a phone number.
- Engagement Tracking – flags ready-to-act buyers who call, text, or request directions.
“High traffic doesn’t equal high quality,” said Tarry Shebesta, CEO of FlexPath DXP. “With VeriQual, we’ve built the technology that not only protects against fraud but also drives higher quality leads, better conversion, and lower costs for dealers and lenders.”
FlexPath is actively expanding VeriQual deployments with dealers, lenders, agencies, and supporting vendors across the automotive, RV, powersports, marine, and heavy-duty truck markets.
To learn more, visit www.FlexPathDXP.com.
About FlexPath DXP, LLC
FlexPath DXP, LLC delivers advanced digital retail and fintech solutions designed to help dealers and lenders streamline operations, fight fraud, and maximize conversions. Its flagship technology, VeriQual™, is the first line of defense in credit prequalification, now patent-pending.
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Media Contacts:
FlexPath DXP, LLC
Tarry Shebesta, CEO
513.200.5757
